Midge Putnam, the Executive Director of the Tourism Council of Bullock County, recently attended the first-year program of the Southeast Tourism Society Marketing College® in Dahlonega, GA.
Putnam, selected from a pool of candidates, was sponsored by the Alabama Black Belt Adventures Association. The Marketing College® is a three-year program. Upon completion of the three-year Marketing College® curriculum, students receive a Travel Marketing Professional (TMP) certification.
Since its inception in 1992, Southeast Tourism Society Marketing College® has hosted tourism professionals, for one week, each year, at the University of North Georgia. Students participate in a curriculum designed to teach marketing techniques from all facets of the tourism industry.
Marketing College® professors are industry-related professionals from across the U.S., noted as experts in their field, who bring a working-knowledge of current trends, data, and implementation for tourism and travel.